Momentum

2021
NEAR
LIVE PROJECT

Background

NEAR Protocol is a decentralized application (dApp) platform that allows users to create blockchain based applications. Aggregating directly from blockchain data via the NEAR indexer, the main challenge was how to define and identify unique applications and users.

Impact

Data Culture teamed up with multiple NEAR departments to define metrics, build analytics models (via the NEAR analytics project) and create a public facing dashboard that presented the platform’s growth in a clear, interactive and on-brand way.

The microsite allowed access to previously unseen metrics, displaying growth projections, allowing targets and milestones to be set and growth over flexible time periods to compared.

No items found.